Lensbaby Composer Pro
Earlier today Lensbaby
announced their new Composer Pro lenses This series of lenses allow you to have certain sections of your frame in focus while others remain out. They offer two versions, one featuring their Double Glass Optic ($300) and the other with Sweet 35 Optics ($400.) They are set to ship within a few weeks.
To see how it all works, Lensbaby has posted a quick video here.